October 12, 2016


Some companies are just better than others. It could be name recognition, innovation, market share or any number of other attributes that makes a good company stand out from the herd. The important thing for an investor is being able to spot the eventual winners before they become household names. So, what is it about one company that makes it a good company, and does that description equate to a good stock to invest in? The answer depends on whether you ask an accountant, an economist, a marketer or a human resources expert, but by pulling all of those disciplines together, you generally can define a good company by these three characteristics: competitive advantage, above-average management, and market leadership. Competitive advantage has two forms: differentiation advantage and cost advantage. Other ways to maintain competitive advantage is through having barriers to entry, name recognition, and price leadership. Above-average management is another key component because not only can experienced management lead a company through the boom and bust cycles, but the right management can also mentor the next generation to ensure the company’s sustainability or even potential increased share of the marketplace. Good management is more likely to stay with a company that has a strong vision. One of the most important characteristics in becoming a good company is market leadership. Leadership can come in many forms, but the reputation that comes along with this tag is priceless. The label of “industry standard” is one that every company strives for. Examples include leading the market in quality, innovation, customer service or even warranties If a company has these three traits then the company could be worth investing in. However, these intangibles do not excuse you from doing your financial due diligence. Know your investment strategy and make sure you follow it. I have two different portfolios, one I use for trading and the other I use to buy and hold. Having a budget allows me to take my disposable income and invest it in the market. When you put things into order there will be increase.


As of Sept. 20, 2016, the Identity Theft Resource Center had recorded 687 data breaches for the year, in which 28.8 million consumer records were compromised. That was before news of the Yahoo data breach surfaced. Add 500 million more records to that list. There are 6 bad habits you can avoid that can help protect your identity. “It’s definitely worth being worried about protecting yourself,” says Tim Erlin, director of IT security and risk strategy at Tripwire, a cyber-security firm. “As a consumer, you can’t be worried necessarily which company will be compromised next.” Your identity is a valuable currency on the black market. The 6 bad habits to avoid are: tossing sensitive documents into the trash, failing to check credit reports, banking on unsecured Wi-Fi, using the same password across
multiple accounts, failing to monitor accounts, and failing to freeze your credit after a breach. I encourage you to look at the statistics behind each bad habit, and what you’ll find is that Americans are vulnerable to having their identities compromised. Because we live in the Information Age our presence is out there for the world to see. Personally I check my credit at least once a year with the three credit bureaus and I’ll actually pay for the detailed version. If you have to pay for your annual physical, then why not have a detailed look at your credit also? I am in favor of identity monitoring, however for something that actually restores your identity then I recommend having ID Shield. With this product, if your identity is ever compromised, you will have access to your own licensed Kroll investigator who will restore your identity back to before it was compromised. If you want more information about ID Shield you can reach me in the contact me section.

Also, if you need a financial checkup you can reach me in the contact me section.

For this week, I’ve included 3 Million Subscribers in 1 Year! – What’s Inside? YouTube Creator Dan Markham from Shark Tank Podcast YouTube channel.

“If you think you know it all, you’re a fool for sure; real survivors learn wisdom from others.” Proverbs 28:26 MSG‬‬‬‬‬‬


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